Lifestyle
Roger Federer also played a part in Kylian Mbappé’s new deal with On
The sportswear brand is looking to break into football with a star ambassador, echoing what it did a few years ago with the king of tennis.
Italy-Belgium to be screened at Jersey United watch party, with Undici director Giuseppe De Bellis speaking
The first Jersey United Night will take place at WAO Kitchen in Milan on Friday, 25 September at 7pm.
With Mbappé, On enters football in style
After making its mark in tennis with Flavio Cobolli and Ben Shelton, the Swiss brand signs Real Madrid’s French star. The beginning of a new era.
Milan to wear The Madhappy Foundation logo on their shirts in the Europa League
The initiative, carried out in collaboration with Fondazione Milan and UEFA Take Care, is intended to raise awareness of mental health difficulties.
Athletics Mind launches as a new digital platform for athletes’ mental wellbeing
The app, founded by Andrea Ranocchia, aims to become a point of reference and an ecosystem offering psychological and nutritional support to professional and amateur athletes.
“Colors of Speed” has been released, the first capsule created as part of the Brembo Collections project.
Brembo has launched its new e-commerce, with which it aims to tell its story and values beyond the racetracks, featuring new products inspired by iconic elements. Starting with the brake caliper.
Geely Auto is the new Official Automotive Partner and Title Partner of three IRONMAN events in Italy, Belgium, and Spain.
On the occasion of the three stages of the circuit, the automotive brand will present its range of electrified vehicles and organize various activities for the public.
Venezia’s new Away shirt brings together past and future, football and contemporary identity
Launched alongside the new Home goalkeeper kit, the shirt reinterprets the architectural symbol of the lagoon city.
Lens unveil their new third kit at the wedding of two supporters
The newlyweds abandoned their traditional wedding clothes to pose in the Sang et Or club’s new playing kit.
The Como Cup showed that Como are a modern club off the pitch, too
Como have long since moved beyond the traditional idea of a football club. Their ties to the world of luxury have become central to this evolution, reinforced by strategic partnerships such as the one with Collecto.
Milan’s third kit reveals a new light, unmistakably Rossoneri
The club’s historic colours find a new balance, with fresh shades emerging through details that react to UV light.
Athens Kallithea FC returns with a new shirt, a tribute to its history
After stepping away from the commercial cycle of changing kits every season, the Greek club marks its anniversary with a minimalist design by Kappa and Bureau Borsche. The project also includes a partnership with the National Museum of Contemporary Art Athens and an auteur short film shot on 16mm.