Nike
“Rip the Script”, Nike’s new strategy for rewriting the rules
From a street football tournament on Wall Street to the new Mercurial. In New York, inside Nike’s new strategy and those who shaped it
Nike’s “Rip the Script” campaign is centered on football at its most instinctive, creative and unfiltered
Mbappé, Haaland and Cristiano Ronaldo headline a Nike campaign that brings together today’s stars and the brand’s legends in a celebration of instinct and creative freedom on the pitch.
Black, blue and the gold of the 1990s return on Inter’s new shirt
The Home Kit for the 2026/27 season is a tribute to Nerazzurri history and to the soul of Milan, a city founded on elegance and design.