Media
Netflix is getting serious about football, to the point of securing the rights to broadcast the 2030 World Cup in Spain and Andorra
The deal also includes a package of free-to-air matches, yet marks a turning point in the platform’s history.
The Chicago Cubs have released a 17-part romantic comedy on TikTok
Nine Innings to Love premiered on 4 September and is set at the stadium during a game.
The US Open can destroy anyone’s dreams, but it is also a tournament where extraordinary, beautiful stories are born
An excerpt from Francesco Longo’s Tennis Paradise, written by Francesco Longo and published by 66thand2nd.
Marcos Llorente is one of the most distinctive figures in European and global football, but he is also a shrewd entrepreneur
The new world champion promotes pseudoscientific and denialist ideas, while creating brands that generate substantial revenue across several sectors.
World Cup matches streamed live on TikTok have attracted 465 million views
A figure that reveals much about the future of football and the way fans will experience the game.
Delta launches, a media platform for imagining the cities we want to live in
The new platform from Most Media Group will explore the present and, above all, the future of cities, their people and places, involving the communities that shape them.
USA knocked out of the World Cup, but it is no drama for American broadcasters as revenues continue to rise, also thanks to hydration breaks
Advertising revenue from spots aired during half-time breaks alone will cover the cost of the rights deal. Overall, however, US viewing figures have been remarkable.
China is embracing Wimbledon, and that is great news for the world’s most glamorous tennis tournament
Wu Yibing faced Djokovic on Centre Court, but the moment has also attracted significant attention on social media for its aesthetic and lifestyle dimension.
Summer and the new Sky Sport season bring a series of new features, with Kimi Antonelli among the highlights
Football, tennis, Formula One and many other sports will be covered through new and established formats, following Sky’s familiar editorial approach.
Atlético Madrid reach agreement to bring concerts to the Metropolitano, with up to €20 million a year in revenue
The ten-year partnership with Live Nation will bring 15 to 20 live shows a year to the stadium.
Wimbledon Won’t Show a Single World Cup Match—Not Even to Its Players
The oldest Grand Slam once again shows how uncompromising it can be when it comes to its traditions and its devotion to tennis.
Germany knocked out by Paraguay, German press reacts harshly
From the tabloids to the country’s leading broadsheets, the reaction was uniform: a third straight World Cup exit before the round of 16, a disaster for Germany.